Feel good for a change.
The new face of corporate branding. Make people feel good about buying. Put a different kind of change in your pocket. Remember that old Apple Special Edition iPod? If you purchased a "Special Edition" red Apple iPod you can help save Africa. Yeah, part of your money goes to fighting AIDS in Africa. You can justify your purchase of the device knowing you are doing the world good. I'm certain Apple is using the money to do just that and they are trying to do good. Aids is an issue to be sure, but so is poverty, which I'm sure is a contributory factor to the crisis. I'd be more inclined to help people closer to home (If I were inclined to help anyone at all) maybe a poor, white Appalachian child, who's more apt to become a coal miner. Producing coal miners is more likely than the number of Dolly Parton's cranked out in this region. Unfortunately, the system needs more coal miners than Dolly's because of the Dollywood power requirements an